About Vitrue Health
We’re a fast moving startup passionate about bringing quantitative measurement technology to musculoskeletal healthcare.


Our mission
We're on a mission to reduce musculoskeletal pain for millions of people.
Our values
Eager to explore
Make an impact
The scientific method
Respect
Great & done is better than perfect
Tomorrow better than today
Collaborate
Improving musculoskeletal
health for all
We are on a mission to change the way we assess and treat musculoskeletal conditions across healthcare. Currently clinicians and ergonomists rely on their sight alone to measure patient motor function and technology is doing nothing to help them. These clinicians play a key role in patient’s quality of life and our technology is all about supporting them.
Exceptional team
Meet the team
Shane Lowe
CEO
Shane’s background is in engineering with a PhD in the prediction of oncoming degradations in musculoskeletal health based on functional movement. His focus at Vitrue is ensuring that its products meet the needs of its customers and that VIDA is available to reduce pain for millions of people.
Alex Haslehurst
CTO
Alex is an engineer with a masters degree from Cambridge University in biomechanics. At Vitrue Alex leads the design and development of all of our products ensuring that they both integrate seamlessly with our customers existing systems while also providing amazing user experiences that reduce pain.
Simona Zacharova
Clinical Lead
Simona comes from a biomedical science and osteopathy background. She is passionate about improving physical health through innovations and new technology. Simona and her team ensure that all assessments and advice in VIDA meet the latest in clinical research and the highest clinical standards.
Sophie Greenhead
Operations Manager
Sophie is essential in keeping the team at Vitrue organised and efficient so we can provide the best service to our customers. She has a wide range of experience in customer ops, HR and tech startups. Fun fact Sophie's middle name is Zuzu (from it’s a wonderful life).
Will Pitt
Product Manager
Will has a background in Exercise and Sport Science and has worked with some of the biggest names in sport, implementing data and technology solutions as a Product Manager. Will creates solutions that delight our customers and help reduce their MSK pain. In his spare time he can be found cooking, traveling, watching/playing sports.
Zahra Sicuro
Sales Development Representative
Zahra loves to combine creativity with science and enjoys building relationships. Her Chemistry background inspires her to bring an experimental approach to her work. She has a passion for fitness and wellbeing, in her spare time she enjoys going to the gym!
Jamey Abdelnoor
Software Engineer
Jamey is a software developer who loves problem solving. Whether it's understanding a client requirement and building a well rounded solution, digging into processes and practices to find improvements, or doing a Sudoku. Where there's a challenge, he says 'bring it on'!
Inna Antcheva
Sales Development Representative
Inna has a background in global public health and policy, and has spent the last few years helping clinicians improve medication compliance for their patients through the help of technology. In her spare time, you can catch her doing yoga, cooking, and hanging out with friends.
Work with us
Our mission is to improve quality of life through technology-enabled early detection and personalised treatment of musculoskeletal conditions. We’re solving a problem that stops millions of people from doing what they love, whether that’s their favourite sport or playing with their grandkids.
You can see our open roles below! We're not overly caught up with exact qualifications, we value smart people who like solving problems and are passionate about our mission.
London office
Our office is based in Camden Collective, a startup hub in the heart of Camden. We've got a state of the art motion capture lab and a beautiful new office. With Regent's Park a stone's throw away and Camden Market on our doorstop, it's a brilliant part of London to work in!